Top 5 Survival Games in the UK: Q1 2022 Performance Analysis

In the first quarter of 2022, the top 5 survival games in the United Kingdom demonstrated intriguing performance metrics across downloads, revenue, and active users. Below is a detailed breakdown of each game's performance based on data from Sensor Tower.

The Baby In Yellow, developed by Team Terrible, saw a remarkable peak in weekly downloads, reaching around 26K in the last week of January. This was followed by a steady decline, ending the quarter with approximately 10.8K downloads. Weekly revenue for the game experienced significant fluctuations, peaking at $121 in the week of February 21 and then tapering off to $29 by the end of March. The game's weekly active users also varied, starting at roughly 47.8K at the end of December and peaking at 79.3K in early March before settling at around 56.1K by the end of the quarter.

Hello Neighbor from tinyBuild showed a consistent decline in weekly downloads, starting at 21.6K in late December and dropping to around 7.5K by the end of March. Revenue-wise, the game started strong with approximately $2.9K at the end of December but saw a gradual decline to $1.1K by mid-March before slightly rising to $1.6K at the end of the quarter. Active users followed a similar downward trend, beginning at around 71.9K and ending the quarter at approximately 34.1K.

Raft® Survival - Ocean Nomad, published by Survival Games Ltd, experienced a notable increase in downloads, starting from 7.5K at the end of December and reaching a peak of 13K by the end of March. The game's weekly revenue remained relatively stable, averaging around $12K to $15K throughout the quarter. Weekly active users showed an upward trend, starting at 26.7K and peaking at 29.5K by the end of March.

Five Night Survival: Bear Hunt by Rocket Game Studio, a newer entrant released in late January, saw its highest weekly downloads at approximately 10K in late February. This figure gradually declined, ending the quarter with around 3.8K downloads. The game had no reported revenue during this period. Active users peaked at 16.1K in late February before declining to around 9.6K by the end of March.

Last Day on Earth: Survival from KEFIR demonstrated a consistent decline in weekly downloads, starting at 4K in late December and decreasing to approximately 2.4K by the end of March. The game's weekly revenue saw significant fluctuations, peaking at $53.9K at the end of December and settling at around $29.2K by the end of the quarter. Active users showed a downward trend, starting at 17.9K and ending the quarter at approximately 13.6K.

For more detailed insights into the performance of these games, visit Sensor Tower.